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Carla Cross's Topic:
Revolutionary Recruiting for Fierce Times: What Works to Recruit Exceptional Talent in Challenging Markets
A Special Presentation for Brokers in Challenging Market
Wasn't it great? Agents were knocking down the doors to join you. And, almost anyone could get a sale! Unfortunately, those times are gone. Instead, we brokers must pro-actively drive our recruiting efforts. In addition, we have to use different recruiting and selecting methods from those we used in fast markets. Carla Cross, CRB, MA, calls these 'revolutionary recruiting' strategies.
In this presentation, Carla smashes the five myths that are still being perpetuated about recruiting. She shows why these myths are causing plummeting profits. Then, she shows brokers exactly how to build a revolutionary recruiting strategy that delivers exceptional talent in challenging markets.
In this presentation:
- The five myths about recruiting that are costing brokers millions of dollars of lost revenue today
- What really destroys the power of your recruiting magnet—and how to regain that power to recruit the winners you want
- Why training isn't working as a recruiting tool—and what to use instead
- Why old-style beliefs about termination don't work in challenging markets—and how to change your termination strategy
- Community courage: How to enlist your agent leaders in revolutionary recruiting
- How to stop recruiting with the old magnets that cost you lost of money, and what to use instead (and you'll have no recruiting competition!)
For: Owners, managers, recruiters and trainers
Time frame: 11/2 to 3 hours
See Other Topics by Carla Cross