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Carla Cross's Topic:
Your New Blueprint Business Plan for Challenging Times
Agents: Grab the Newest Strategies for Planning for Re-Vitalized Business in Tough Markets
It's not enough to set goals on a piece of paper and call it a business plan. For challenging times, you need a real blueprint—a foolproof method to break through those career barriers to your next level. You need laser focus.
Created by the author of the only business planning system internationally published for real estate agents, Carla Cross, CRB, MA, shows the newest strategies to tune up your business plan for challenging times. She knows what it takes, because she attained top 1% production in her 500 agent company when rates were 18%, and she managed her office to number one, coming out of that very tough market.
In this presentation:
- Business analysis: the 3 business reviews you haven't been doing—that will assure a better business in the future
- Lead generation: 5 untapped resources of business for the seasoned agent—inexpensive and productive
- Why you're not getting the Internet business you deserve—and what to do about it
- Time to get a marketing plan--How to build one and how much $$ to allocate to it
- Build it in: What that tough client wants and how to give it to him to assure loyalty forever
- Taking advantage of your differentiators—how to build them into your business plan
- 6 guidelines you must include in your plan to reach your goals
Resource guide: Complete with outline with ready to use systems from published books and programs, professionally written.
Time: 1/12 to 3 hours
For: new and experienced agents, managers, trainers
Coordinating Broker Session:
How to Coach Your Agents to a 'Challenging Market' Business Plan—and Beyond
Business plans probably won't get written unless we managers 'coach' our agents to a great plan. (Carla estimates only about 5% of agents have a plan!). In this session, Carla shows you how to become that coach, using the information your agents got in the agent session—and translating that to the 'inside story' for you.
See Other Topics by Carla Cross