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Carla Cross's Topic:
YOU—the Brand- NEW 2010
How to Double your Income in Challenging Markets by Discovering and Building your Brand
Branding YOU is huge today. The ability of each person to step out and stand out from the crowd will determine the success of your social media marketing, your sales, and your ability to lead generate and/or recruit winners. It's no longer a business of just affiliating with the right, big company (96% of the time, buyers and sellers pick the agent first, not the company!). It's a matter of becoming a standout business of ONE.
The Hidden Truth about You
You have everything you need to develop a unique approach that will have your clients clamoring to work with you! This presentation shows you how to discover those strengths and leverage them to win bigger than you ever thought possible.
Result: A much more profitable business, much better time management (couldn't we all use that!), and less stress—because we're doing what we love the way we love doing it!
Bonus: Carla will provide brokers with special expertise in how to use this information to recruit and retain.
In the presentation: Fun, creative, motivating exercises that help agents break through their creativity barriers and get new ideas to put to use
Action Plan: You'll walk away with an 8-point specific action plan to immediately put to work to develop your brand. It's exciting, fun, and motivating!
It's not just Real Estate—it's Artistry
As a life-long musical performer (from the time she was 4), Carla Cross understands the importance of developing your performance from your strengths. She may even use the piano to demonstrate the importance of sticking to your themes—your brand (think Ray Charles vs. Madonna!)—and what happens when you try to be someone you're not (you have to hear it to believe it…).
In this presentation you'll learn:
- How to drop the dead 'slogans' and discover the real YOU
- How to convince a client to work with you--fast
- How to identify your biggest strengths and use them in your profession
- How to manage your weaknesses so they don't sabotage your self-esteem
- How to use social media (Facebook, Twitter, blogs, etdc.) to optimize your brand
- What doesn't work that did work 6 months ago—and how to stay ahead of the crowd in social media
- Why technology and left brain thinking doesn't have the answers you need (and what will work)
- Why another person's "success formula" won't work for you (and how to create our own)
- The next big thing to capitalize on before others get to it
For: New and experienced agents, managers, trainers
Time Frame: 1 ½ hours to 1 day
Includes: Master outline with ready to use processes; 8 point action plan
Every presentation is fully customized for YOU using Carla's unique pre-conference survey.
See Other Topics by Carla Cross